Professional Communication Certificate Program

Content providers clockwise from top left: Sonya Newlyn, Andrea Limas, Christina Hall, Rebecca Tivang, Bri McWhorter, Martha Stuit, Kayla Isenberg, Gwynn Benner, and Yeng Yang

The Division of Graduate Studies offers graduate students a Professional Communication Certificate Program (GSPCCP or PCCP), consisting of a sequence of workshops on how to communicate effectively in one’s academic discipline and profession, use technology tools to enhance communication, improve job prospects, and build a professional network. The program takes place every Friday of fall quarter via Zoom. All times are Pacific Time.

Certification of completion of the GSPCCP will be provided by the Division of Graduate Studies. The UCSC Academic Senate Graduate Council has reviewed and approved the program, and completion of the program is recorded as an official credential on your transcript.

The cohort of 20 to 25 graduate students who take the Professional Communication series will leave each workshop having created or started designing a presentation in the medium that is the workshop focus. The last meeting on December 11 will be an opportunity to give final presentations—spoken word presentations, with or without accompanying visuals, such as slides—from 3 to 6 minutes or present websites with blogs or portfolios. Presentations should be student research or artistic endeavor at UCSC.

All sessions will be online via Zoom. Mindful of Zoom fatigue, session instructors will include breaks in longer events.

Sonya Newlyn
Professional Development Coordinator
Division of Graduate Studies

October 2
1:00–4:30 p.m.

Syllabus, Pre-Workshop Instructions, Goals, Networking

Andrea Limas
Assistant Director of Communications, Social Sciences Division
Communications & Marketing
University Relations

To Be Determined

 

October 9
1:00–4:30 p.m.
Limas: 1:00–2:45 p.m.
TBD: 3:00-4:30 p.m.

Limas: Developing a Personal Brand, Professional Reputation
Discover what it is and why you need one. Learn tips on how to distinguish yourself from the crowd and create a lasting impression in an evolving digital communications landscape.

TBD: Creating a Professional Website in WordPress

Yeng Yang
International Career Coach
Career Center

October 16
Yang Q&A: 1:00–2:00 p.m.
Peer Feedback: 3:00–4:30 p.m.

Resume and Cover Letter Writing for Non-Academic Jobs
Participants will submit cover letters and resumes to Yang for individual review and feedback prior to the Q&A session.

Christina Hall
Career Coach
Career Center

Rebecca Tivang
Career Coach
Career Center

October 23
1:00–4:30 p.m.

Designing a Professional LinkedIn Profile and Using LinkedIn to Network and Job Search
Participants will have access to an instructional video by Christina Hall in Canvas prior to the Q&A session

Gwynn Benner
Assistant Vice Provost
Division of Student Affairs and Success
Managing Director
Student Success Equity Research Center

October 30
1:00–4:30 p.m.

Curriculum Vitae Writing
CV as distinct from a resume, converting a resume to a CV, when to send a CV instead of a resume

Kayla Isenberg
Senior Director, Digital Engagement
University Relations

Sonya Newlyn
Professional Development Coordinator
Division of Graduate Studies

November 6
1:00–4:30 p.m.
Isenberg: 1:00–2:45 p.m.
Newlyn: 3:00–4:30 p.m.

 

Isenberg: Using Twitter Professionally
Learn how to promote your research and create a virtual community of Tweeple in Twitter! Learn the basics, including how to set up your page, use hashtags, use best practices, and more.

Newlyn: Slide Presentation Design Principles
How to Avoid Death by PowerPoint

Martha Stuit
Scholarly Communication Librarian
University Library

November 13
1:00–4:30 p.m.

Publishing in Academia
Learn how to publish scholarly work, from finding and evaluating a publisher to negotiating the publication contract and navigating copyright.

Bri McWhorter
Founder and CEO
Activate to Captivate

November 20
1:00–4:30 p.m.

Public Speaking
Warmups, dealing with nerves, crafting your talk, audience engagement; presenting online using Zoom

Yeng Yang
International Career Coach
Career Center

Gwynn Benner
Assistant Vice Provost
Division of Student Affairs and Success
Managing Director
Student Success Equity Research Center

December 4
1:00–4:30 p.m.
Yang: 1:00–2:30 p.m.
Benner: 3:15–4:30 p.m.

Yang: Interviewing and Negotiating Salary for Non-Academic Jobs

Benner: Interviewing and Negotiating Salary for Academic Jobs

Sonya Newlyn
Professional Development Coordinator
Division of Graduate Studies

December 11
1:00–4:30 p.m.

 

Final Presentations

Virtual Certificate Award Ceremony